To create a shop which reflects the worth of bread while keeping in mind the philosophy of the Grani Futuri.
'drink' and 'nourish'
Pa means life and it represents bread
'pa' : the first two letters for the word bread in many languages, pan, pane, pao
PA was the outcome of a group project under the guidance of Marti Guixe and Andrea Malfredi in February 2020
To showcase the art of bread-making through all the parts and processes that go in to making great breads
Good quality flour, water and yeast are essential to make a good quality bread and we chose to highlight the importance of these ingredients in our logo.
There are 4 main highlight areas of the space. They are:
- A restaurant with an open kitchen
- A shop with quality ingredients, mills and books
- A community oven area
- A small exhibition of bread centered art
The space would be comprised of natural, earthy and subdued materials to let the bread be highlighted as the hero of the space.
Black tiles for the bar and restaurant area
Earthy exposed bricks to set the earthy mood
Copper as the highlight material to emphasize on the high quality of bread
Translucent glass to allow maximum natural light while keeping distractions away
Dark flooring to give a rich and bold effect
The earthy but rich mood was extended into the objects in the space.